Welcome friends! I’m so glad to be showcasing one of my Brand Membership clients with you today. Raleigh Pilates is a boutique luxury fitness studio located in the historic Hayes Barton neighborhood of Raleigh, NC. It’s filled with extremely knowledgeable instructors, a peaceful interior space, and the best playlists around. I’ve loved serving them with brand photography and also attending many classes there myself! Let’s dive in to what a brand photography shoot for a pilates studio looks like!
Rae Mathews, the owner of Raleigh Pilates, is always looking for new, innovative ideas to serve her clients and create an environment of positivity and strength. The goals for our brand photography shoots vary depending on her needs throughout the year, so we create a list of her desired deliverables prior to our time together. Below is an example of what we typically include in each session together.
Brand Photography Shot List for Raleigh Pilates Studio
- New instructor headshots
- Instructors in action
- Interior shots of studio
- Equipment in use
- Personalized stock imagery
Shooting in Raleigh Pilates’ beautiful studio is always dreamy. The studio is clean, minimal, and has the perfect amount of natural light. During our shoots, we typically start by taking headshots of any new instructors. After posed headshots, we move on to have each instructor run through their own pilates flow solo as I run around them capturing them in motion. We’ll then grab photos of an instructor leading others in a mock class or private session. If there have been updates to the studio’s interior, I’ll snap images of anything new and we call it a day! Here are some of my favorite photos from our sessions together.
I hope these photos inspired some thoughts on how your business could benefit from brand photography that uplevels your business and attracts your dream clients! If it did, I’d love to connect with you here. You can also see more of my work over on Instagram if you’ve already perused my website – give me a follow and I’ll return the favor!
